Monthly Archives: December 2017

Marketing for Mobile Apps

If you’ve ever taken more than a peek at the mobile game marketplaces (Google Play, App Store, Windows Store) then you’ve seen the clones that occupy it. Each title is a synonym for Clash, Legend, Runner, or has a bird or an animal of some kind in it; the icons are usually a screaming person, a close up of food, or a rehashed classic in neon colors. While it would be wise to avoid these clichés, the takeaway here is that it’ll be difficult to stand out. So, to begin with your marketing campaign, start local. Build a base there; then expand.

Of course, tell your family and friends. Then-

Print out flyers with rip tabs at the bottom. Each tab should have the URL of your app printed on them. Interested consumers can pull off these tabs to help remind them to download it later. You can find free bulletin boards to post your flyers at most Laundromats and a lot of grocery stores. University campuses also typically have quite a few bulletin boards. Word of mouth is a good start, so think of each tab pulled as a new speaker, who’ll then tell friends around the world, who might in turn spread the word even further. Plus, consumers will often be kinder and more likely to write a positive review if they believe it’ll be helping someone in their circle-even if that circle happens to be the entire town. Loyalty works for sports teams; it can work for your app.

Create business cards to hand out whenever your app ever comes up in conversation. A custom bumper sticker or car magnets are a good way to make every drive you take an advertisement excursion. Avoid placing flyers under windshield wipers as this is more likely to annoy than cultivate interest. A custom made T-shirt with your app name, imagery, and where to download it is another good way to passively advertise while walking around large local events (balloon races, rib cook-offs, farmer’s markets).

After you’ve marketed locally, move on to the internet. Here you’ll obviously find a much larger potential audience. To start, make blog posts on your personal website(s) about your app or game. Also, create a YouTube game play video and video trailer to showcase your work. Also, as you’ll be sending out some emails, create an automatic signature with your name and links to your app or game.

Start Your Online Business With Less Than $100

Someone blames that ”Oh, I don’t have thousands of dollars, how can I start my online business? Don’t worry as long as you’re responsible and do not blame on, everything will be fine.

Here are some smart tips help you start your online marketing right now, even you have only $100.

#1 Invest in yourself first. You need to learn all about internet business strategy and tactics. I recommend you join some free online business virtual seminars. Just sign up, enter your name and email address from top internet marketers in the world. You will learn from it. You can also open YouTube to learn case study.

#2 Think about the hottest niches and your passion. You need to solve their problems. For example, someone’s too fat, he or she will think about weight loss. The same thing with self-help, dating online, teaching their children, coach a dog,…

a. You can enter keyword on Google Keyword Planner to research how many people find it in one month,…
b. You should use Google trends and enter the keywords to understand what people need and what the high-demand is.
c. See advertising from your competitors on Google. Logically, if someone spends money to promote his/her products, it means that’s the market people are ready to pay and you can join these niches.

#3 Register a master/visa card (international payment) and a free international payment tool. You can send money to buy something or receive money from another company when you successfully sell for them.

#4 Selling something with at least $5: If you have any skills: sing a song, translation from English into your language, driving traffic to someone’s websites, create a banner ads, write a useful articles, graphics designs,teaching Japanese online,… you can sell.

#5 Affiliate marketing: If you don’t have any products, you can sell other people’s ones. Think about the high demand products to and the best online marketing tool such as email marketing, landing pages, banner ads… to promote.

#6 Buy a domain name (including keywords), it’s better.com for easily remember. It’s about $10 for one domain name (.com), not including premium one.

#7 Selling what you write (e-book,… )/capture video lesson… People want someone to teach them the skill or give them the best tips. If you can be a teacher (Yoga, Foreign language,… ), just do it!

#8 Buy REAL building list and email marketing software. Let’s face it. Thousands people visit your site and they leave, even forever. If you have their personal information and build relationship with them ( send email everyday/every week,..) they will remember and purchase something from you. With the large size of subscribers, the HUGE Money will come into your bank account.

Here are 8 simple ways to make money online and start online business even you have less than $100.I hope it’s really useful for you. Strong energy for you!

Write an SEO Article Business

Let’s review what search engines look for when placing certain websites above others for specific keywords.

Quality vs Quantity

Remember, it is important to provide a quality article over a bunch of articles. Use reputable websites like Ezine and HubPages to post your articles.

Keywords

You should have the same keyword in the title of your article as well as 2-3% of the body of your text. You can use free competitor research tools online to find out what your competitor keywords are.

Length of Article

Research shows that articles around 300-350 words is the perfect length to keep customer attention. Remember to format it in a manner that is easy to read with bullet points and titles.

Closing Statement

At the end of each article you create, you should have a common end tag that promotes viewers to look at your other articles.

Pictures

You should have at least one picture in each article and don’t forget to include the alt text specific for your keyword.

Social Media Links

Don’t forget to include a quick and easy way for viewers to share your article on social media networks.

Ping Your Article

You can use a free web service like pinglr.com to ping your article each time you create a new one. This sends your article into the Internet world to let others know there is a new article on this topic posted here. It helps get other websites to link to yours.

TIPS

You want the topic of your article to be related to your business. Try to think of what your customer will Google and gear the article content toward meeting the needs of browsers. Using certain words in your title also help such as: How To articles or 5 Tips on a certain topic.

It also helps if you publish your article on your social media accounts, but did you know that when you post it matters? The best time to advertise on social media is 6:00am EST on Tuesday through Thursday.

Research shows that you will get more likes, shares, and interaction from viewers and think about your own personal email account. When you wake up in the morning, isn’t your personal email full of marketing ads from companies?Marketers know that the first thing you do when you wake up is check your phone and social media accounts.

These simple steps will help put your business on top of Google’s search engine!

For more information about online marketing strategies and SEO tips, check out our website that focuses on educating individuals on how to increase their ROI!

Strategies Digital Marketers

Quality and relevant content needs to be published on the website. It should be fresh and updated regularly. The content should also be interesting and able to engage the viewers and the online audience for encouraging conversions. The right content makes a huge difference in the success or failure of a blog and generating traffic on any website through social media. This creates a solid foundation for marketing efficiency and growth of the company.

Search Engine Marketing
This is critical for any small business. It gives an opportunity for a company to compete with others in the same niche by being visible as well as searchable on Google and other major search engines. Since online audience searches for products and services over the search engine, it is important that your organization places high on search engines for all the terms and phrases related to your business.On the other hand, if not visible in the top search results, your online audience will not be able to find you. For this, a technique called search engine optimization is used which is offered as a service by Digital Marketing companies. Search Engine Marketing is a continuous process and takes time to give out results. Start from On-Page SEO and continue working on Off-Page SEO as a part of the entire process.

Running Paid Campaigns
Keeping a marketing budget for your company is also beneficial as running a PPC campaign and promoting your FB campaigns could also be essential at times for reaching out to your targeted audience.

Social Media Marketing
Integrating social media with your business should remain as one of the top most priorities of any company. For some companies which have frequent and major events, it becomes imperative for them to use social media for promoting those events and even publicize them to their customers or prospective clients. Keeping in touch with customers, providing information to website visitors and giving out breaking news becomes possible by using proper social media marketing techniques as well as tools which can prove to be a crucial element of success. Strengthening one’s customer base in order to achieve repeated sales by using popular social media platforms is an integral part of a company’s Digital Marketing strategy.

Email Marketing
This type of marketing is crucial for any small business. It is still considered one of the most significant mediums to reach out an online audience. In fact, as the facts suggest, emails are an easy way to reach the consumers without investing much and email campaigns are an effective way to keep customers informed about the company. It consists essentially of building a list of customers and prospects. The more this list grows, the more it is beneficial for your business in the long run. Sometimes a token of appreciation in the form of an e-book or some kind of a download in return of a subscriber’s email address is a common practice.

Measuring Your Results
Apart from running your social media and SEO campaigns, it is highly significant that you should be able to measure all your efforts so that you can track its progress. Whenever you run any campaign, you will be able to see the response rate, the number of people who visited your website, how many views did it garner, page likes, Reach, engagement rate and so forth. Without proper tracking or monitoring, any Digital Marketing campaign is of no value and is without any use.